Full Bio Recent Most Popular I love a good story, be it through advertisements, movies or an entrepreneur who dared to think differently. I believe in bringing in fresh perspectives -- to a corporate profile or a Facebook post -- like new wine in an even newer bottle. I graduated with a journalism degree from the Xavier Institute of Communications. My weekend rituals involve watching Bollywood movies and reading up on style trends. PE investments in India at a five-year low after 22% decline in Q1 2017: Report We see a huge opportunity in India's affluent, urban population: BBC Worldwide BARC India announces phased roll-out of Ekam Samsung is India's most trusted brand: Report Over 50% respondents say companies hire women directors only to meet regulatory mandate: KPMG study Modi fits in the class of Barack Obama and JF Kennedy: Martin Sorrell When Sachin Tendulkar means business How Naiyya Saggi built BabyChakra into a mothers' social network

Candy rush: How Pulse got it right Ananya Birla ventures into luxury ecommerce business with CuroCarte Image: ShutterstockConsumer electronics giant LG has been ranked as the most attractive brand in India. The South Korea-based company moved one place up from last year to displace Samsung Mobiles (ranked third), which was the most attractive brand for two consecutive years prior to this. At the second position is another consumer electronics company, Sony. The findings are a part of a study titled ‘India's Most Attractive Brand 2016', carried out by Trust Research Advisory (TRA), a brand intelligence and data insights company. Automobile manufacturer Honda is fourth while Samsung (durables) jumped from the 87th rank to 5th position. “Among the larger trends I see is the shift from mobile phones to durables in the top 20. Usually it is FMCG, automobiles and F&B [companies] which rule the roost in terms of attractiveness–measured by emotional, rational, aspirational and communication appeal,” N Chandramouli, CEO, TRA Research, told Forbes India prior to the launch of the report in Mumbai on Thursday.

Source: India's Most Attractive Brand 2016 reportBajaj (6th) is the highest placed wholly-Indian conglomerate, closely followed by Tata which has slipped to seventh rank from the fourth position in 2015. best wine bars in the usaWhile Tata has slipped three ranks, it doesn’t have any connection with the current imbroglio since the study was conducted in August and September. best wine bars with food londonBut Chandramouli acknowledges that the drop in ranking happened during Cyrus Mistry’s tenure. best wine combinations“The communication appeal, which is the entire broadcast appeal of all the other three appeals, has been low from the leader at that time,” he adds. best wine from turkey

Other Indian brands in the top 10 include Maruti Suzuki (8th) and Airtel (9th).The study also finds that Patanjali, which debuted in 2015 at rank 371, has not only secured the first place in FMCG–Diversified sub-category, but has also moved up 284 positions to be ranked as the 87th most attractive brand this year. best off dry red wineBehind Patanjali in this category are Hindustan Unilever, Nirma, Emami and Procter and Gamble.Explaining Patanjali’s attractiveness among consumers, Chandramouli says Patanjali has been an object of interest for a long time. best red wine uk 2013“A lot of people from the media as well as non-media and branding experts will tell you that ‘I don’t like the brand, but I like the product’. best wine brands franceAnd the products are considerably good… best italian wine guide

I know at least a dozen non-believers of the brand who use the product. So if a non-believer has started using the brand, it implies that all a brand has to do is become a friend by improving the branding aspect of it.” best cheap white wine bcSource: India's Most Attractive Brand 2016 reportOverall, the study ranks 1,000 brands across 276 categories. The food and beverages category is the leading contributor to this list with 156 names, followed by FMCG (126), automobile (77), apparel (57) and BFSI (52). FMCG), Amul (32; food and beverages), Bata (12; personal accessories) and Airtel (9; telecom) are some of the key category leaders. In Featured 3 Comments “If you can’t drink it, don’t cook with it,” so said the late celebrity chef, Keith Floyd, about using wines to flavor food. If the guy was still around, he’d agree that any of the top wine brands we’ve listed in the infographic below would pass his taste, he who loved to cook with a half bottle of wine because the other half–he already drank.

Wine isn’t the only alcohol you can use for cooking; in fact, marinating with beer not only tenderizes meat, but neutralizes carcinogens from burnt meat. Moreover, beer, surprisingly, has less calories compared to wine. An 8 fl. oz. beer has about 93 calories versus 200 for the same amount of wine. Why then, er… the beery belly? It’s likely because we guzzle more bottles of beer than we would glasses of wine in one sitting. For more health benefits of  beer and wine see the infographic below. But this isn’t about cooking or health alone; the infographic will let you enjoy a round of facts and trivia that you can dispense with gusto during a drinking session. For instance, which do you think is older beer or wine? Or where do you find the oldest and still operational brewery and winery? Well, the oldest winery was founded in 1211, a century before Dante wrote The Divine Comedy. If you think that’s really old, wait till you check the oldest brewery below. If you want some high-brow facts, impress your drinking buddies by pointing out the most expensive wines and beers ever.

While you’re at it, feign business intelligence by mentioning that the U.S. has overtaken France as the number one wine market last year, or that the U.S. and Germany are the only two countries to belong among the top five markets for both wine and beer. Author: Alex Hillsberg, an independent journalist writing about a variety of topics including finance, entertainment and B2B & SaaS related issues. Embed This Image On Your Site (copy code below):

Bud Light 51.0 mhl Coors Light 25.0 mhl Best-selling wine brands in the world New World wines dominate Old World’s Concha y Toro 13.8 Who drinks the most beer?--Czechs and Austrians are the top beer-loving countries US at 14th 121.8 Who drinks the most wine?--Vatican is still unbeatable St. Pierre & Miquelon 43.6 Us at 56th 10.4 Did you know wine is getting more popular in the US? Percent of Americans who drink beer vs. wine closes in since 1992 Beer drinkers 47% 46% 36% Wine 27% 31% 35% Age groups that spur US wine consumption: 8 to 29 and 50+ The Strongest Beers & Wines In The World--Top wines with highest alcohol by volume Top wines with highest alcohol by volume Top beers with highest alcohol by volume India Pale Ale 7% Stronger bones - Beer contains high levels of silicon found to be associated with increased bone mineral density Vitamin booster - Beer is found to boost vitamins B6, B12, and folic acid.

Guards against carcinogens - Beer’s sugar is theorized to block carcinogens that result from pan-frying Good for the heart - Resveratrol in red wine is believed to prevent blood vessel damage and clots and reduce bad cholesterol Reduces risk of diseases - Procyanidins in red wine is said to reduce the risk of type-2 diabetes, cataracts, and colon cancer Prevents sunburn - Flavanoids in red wine are found to stop the skin’s chemical reaction to excessive sun exposure Oldest and still open Brewery: Founded in 1050 in Bavaria, Germany, the Weltenburg Abbey still brews beer to this day Winery: Schloss Vollrads, in the heart of Rheingau region in Germany, sold its first wine in 1211, nearly a century before Dante wrote The Divine Comedy Vieille Bon Secours Ale - $1,165 This 12-liter Belgian ale brewed by Caulier and stored for ten years was discovered in the cellar of London’s Belgo restaurant in 2009 and sold to the willing buyer. The Antarctic Nail Ale - $1,815

It’s the most expensive beer ever sold at a charity auction for the Sea Shepherd Conservation Society. It’s brewed using actual water from an Antarctic iceberg and only 30 bottles were made. Chateau Margaux 2009 - $195,000 It’s considered the most expensive sold in a retail shop. Only three bottles were put on display in an upscale shop in Dubai. Screaming Eagle Cabernet 1992 - $500,000 The most expensive wine ever sold, this bottle fetched the world record at the Napa Valley Wine Auction in 2000 for charity. Secret Health Benefits Of Beer & Wine Beer Baths Help Your Skin - Beer spas are popular in Germany, Czech Republic, and Austria where people bathe in dark lager to improve their skin, thanks to beer’s rich amount of yeast and vitamins Live Over 100 years old - People of Sardinia who drink Cannonau red wine--found to have the highest polyphenol concentration--are said to be 10 times more likely to live to a century Which Alcohol Do You Prefer and Why?