404 Error File Not Found The page you are looking for might have been removed, had its name changed, or is temporarily unavailable.Chinese wine-tasters have won a taste test in France, in what organisers call "a thunderbolt in the wine world".They came first out of 21 teams by identifying details of six white wines and six red wines without seeing the bottle or label. The French team came second and the US team came third, while former champions Spain slipped into 10th place and the UK only managed 11th.The Chinese competitors put their success down to knowledge and luck.But they did say competition was fierce to get on the team. China's wine industry has grown in recent years as the country has begun to devote an increasing amount of its land to vineyards. Last year it had 799,000 hectares (1.97 million acres) of land dedicated to growing grapes, second only to Spain worldwide.In 2011, a Chinese winery beat a host of French rivals to collect an international gold medal for one of its wines.

The Chinese team that competed on Saturday at the Chateau du Galoupet, one of France's biggest wine estates, included Liu Chunxia, ​​Tze Chien Chen, Xi Chen, Xianchen Ma and coach Alexander Brice Leboucq.Their surprise win saw them perform best at identifying the 12 wines' countries of origin, grape varieties, vintages, producers and appellation (geographical areas).Organisers from the French specialist magazine La Revue du vin de France wrote that the "astounding Chinese team" were "humble even in victory".They "conceded that in blind tasting, 50% is knowledge and 50% is luck," the magazine continued.Some years ago, finding a tasty wine in China was almost impossible. Today, while the wine market is not part of Chinese culture, this sector is progressing in the country. Chinese consumers are very connected. Indeed, they spend many times on internet, in order to find new products and especially the promotions around its. In addition, they very sensitive to their community’s minds, their comments, the way they find the information and it content.

Then, if it is so difficult to find a wine in China, it is only because it is not nearby promote on the internet. Therefore, Chinese consumers are more and more attracted by the wine culture. In fact, it represents refinement, elegance, internationalism and gets therapeutic virtues. Thus, awareness’ campaigns lead by young companies are increasing in China. You want to promote your wine’s brand in China and you don’t know how to market it ? Here are few shares to follow in order to build strong basis. Chinese consumers discovering new products need to trust you. You have to provide clear information with many details about your goods. An expert can help you such as a sommelier or french wine’s professional. In order to spread your products’ communication, you can share videos online by putting forward the expert and your wine for example. Don’t hesitate to use QR code Nowadays in China, the QR code is a new trend way. Actually, in a connected World and with Wechat revolution, Chinese consumers scan QR code as soon as possible.

Thus, creat your own QR code which will provide them all information about your product such as location, how it is cultivated, with what associate it during a meal… Chinese consumers don’t read news paper anymore. Indeed, they prefer news online. You can sign a contract with online news paper and journalist will write on an article about your brand. Also, you can invite them at events around your goods in order to promote your brand.best wine not expensive It is crucial to encourage a positive word-of-mouth. best wine to serve with italian foodThese KOL talk about your brand and it converts Chinese consumers to think in the same way.best wine rating website Zhaowei is a Star and market her own Wine Brand. wine tags to buy

Nobody know if it is good, but they know it is expensive You have to make buzz ads by putting forward your product and attract the Chinese consumers to be curious and like your brand. Indeed, they love entertainments. Adrien , French Wine Marketer in the middle of journalists, stars and KOL Emphasize on the wine’s benefits. Indeed, the Chinese customers is more and more sensitive to the food quality’s products. one hope wine costBiological and foreign goods attract them. glass of wine illustrationSo, mixing these both features must be effective to your brand. E-commerce platforms are progressing in China. which offer marketers to sell their products thanks to e-shop. We notice many startups which are borning and provide their wine to the Chinese population. Moreover, French Cellar takes part of its. This young company sells biological wines which are created by  Arthur Rebut, a French sommelier.

Read more:  “Difficult to find good French Wine in China” Interview of the French Cellar in Shanghai Jack Ma confirmed speculation in the trade about a new, annual Alibaba wine sales day on 9 September Mister Ma dubbed the new project as a ‘day of wine’ and appears to have taken inspiration from China’s ‘singles day’, on 11 November, which he was also instrumental in popularising as a shopping event in China, akin to Black Friday in the US. Last year, China’s singles day sales totalled US$14bn, and it has become one of the most important events in the Chinese retail calendar. The figure nine is pronounced in Chinese as ‘Jiu’, which means alcohol. ‘Jiu’ also stands for longevity and health in traditional Chinese culture. Ma’s concept is to create a variety of online offers annually on this day around wine sold through Alibaba. understands from trade sources that he will be working with several partners in the Bordeaux region – including actress Zhao Wei who owns Château Monlot – to supply some of the wines that will be offered on 9/9.

The group of investors owns a number of Bordeaux estates, also including Château Preuillac, Château Haut-Mazeris, Château Puy-Guilhem, Château de Sours and Château Mayne Blanc, with plans to buy more over the next few years. If you are interested to open a Tmall Shop … You can’t penetrate the Chinese market without creating a Wechat brand account to promote you. Indeed, with 697 million of users, this mobile app represents a big opportunity to launch your activity in China. Don’t hesitate to use Weibo too. Maintain discussions around your products, make your followers publish, share, comment, like your posts ! More information on social Media on Zhongguowine Chinese users are fond of all information they will find about your wines and want to know all details. Content has to be clear and relevant. Then, Chinese consumers loves products’ history especially if it comes from Europe. Insist on casltes, terroirs and historical stories. What are the reviews about your wine?